October 3, 2022 - Gala, one of the leading innovators in Web3 entertainment, today announced a new collaboration with Universal Games and Digital Platforms on the upcoming release of DreamWorks Animation’s Trolls VOX, a series of digital collectibles inspired by characters from the blockbuster films. DreamWorks Animation’s Trolls VOX marks the highly-anticipated fourth VOX release from Gala, which will be available for purchase on Coinbase NFT October 14, 2022.

VOX are collectible, one-of-a-kind non-fungible tokens (NFTs), that are 3D, animated and have future utility. Each VOX is programmatically generated and provably unique, meaning that no two VOX look the same. What’s more, VOX are designed to have various utility. All VOX have multiple pathways to future rewards for owners, including anticipated playability in the upcoming VOXverse metaverse, currently being designed and built by legendary Sims creator Will Wright and Gallium Studios.

In total, 8,888 unique DreamWorks Animation’s Trolls VOX will be released, including ones inspired by Poppy, Branch, Guy Diamond and other dynamic characters. Fans of DreamWorks Animation’s Trolls franchise, Gala and VOX will be able to purchase a mystery VOX Box, which, once exchanged, will be revealed to the owner. Each VOX in the DreamWorks Animation’s Trolls VOX collection will have unique traits inspired by characters from the hit franchise with some DreamWorks Animation’s Trolls VOX being more special than others. Similar to Gala’s widely popular Mirandus Dragon VOX, which sold on the secondary market for $1.48 Million, the DreamWorks Animation’s Trolls VOX drop will feature a special 1 of 3 VOX in the collection – the Yarn Snake.

“Having incredible IP such as the DreamWorks Animation’s Trolls as part of the VOX family will not only delight our community but encourage a brand new audience to take a closer look at the future of entertainment - made possible by VOX and the metaverse,” said James Olden, Chief Strategy Officer, Gala. “We’re beyond excited to see where this and our other big IP collaborations go. The future of VOXVerse is very bright, watch this space.”

“The DreamWorks Animation’s Trolls VOX will further our goal of continuing to expand the DreamWorks Animation Trolls franchise in new and unique ways, providing fans with compelling opportunities to engage with their favorite characters,” said Jim Molinets, SVP of Production, Universal Games and Digital Platforms. “As entertainment brands and Web3 continue to converge, we believe the VOX Trolls will become coveted digital collectibles that will provide fans with potential for more rewards over time.”